There are very few things more important to a disabled person than their equipment. Oxygen, food, medication... This is where advertising can enable positive change. Say no to mock stock.
I recently read a study from England that said disabled people are still being marginalized by negative public attitudes – with a quarter (26%) of Brits admitting that they have avoided conversations with disabled people.
So moody and evocative... the sun flare adds nuance to the setting, the long shadow hinting at the dawn of a new day free from disability. Someone has overcome. Do you feel it?